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This site had the following in the homepage, "Home - Nottinghamshire Search and Rescue." Our analyzers noticed that the web site stated " Nottinghamshire Search and Rescue Team." The Website also stated " To Nottinghamshire Search and Rescue Team! We are a newly established search and rescue team covering Nottinghamshire and are affiliated to ALSAR Association of Lowland Search and Rescue. Our organisation is a group of highly skilled and dedicated volunteers working alongside the Nottinghamshire Police to search for, locate and rescue missing and vulnerable people in the community." The website's header had Nottinghamshire Search and Rescue as the most important keyword. It was followed by Nottinghamshire, Nottingham, and Event First Aid which isn't as highly ranked as Nottinghamshire Search and Rescue. The next words the site uses is Fundraising. NSART was also included and could not be understood by search crawlers.